How to create user generated content for your WordPress website and business with BuddyPress

First off, what exactly is user generated content (UGC)? This is content that is created by your customers. It can be anything – a blog post, product reviews, photos, videos or comments. Content marketing is currently a top marketing strategy for most businesses. A report by Demand Gen shows that 47% of customers surveyed will read about three to five pieces of content prior before they consider reaching out to a company to get its products or services.

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